the rise of CBD in skin care, makeup, and hair care products

Beauty lovers, rejoice! There is a new trend making waves in the industry and it is infiltrating skin care, cosmetics, and hair care brands. What is it? CBD. That's right...CBD oil isn't just gaining traction for issues related to pain management and anxiety. It is taking over everything from the fashion and fitness industry (there are actually CBD-infused workout clothes that claim to reduce soreness) to all things beauty. There is a solid reason for this: CBD is on the rise. Studies indicate that the CBD market could become a $20 billion industry by 2024. Given the amount of CBD inspired or infused beauty products currently lining the shelves? That doesn't seem like a far-fetched estimate. Are you wondering whether CBD beauty products are actually worth checking out? Here is a breakdown of this unusual yet undeniable beauty trend. 

Skin Care and CBD

The self care and personal wellness industry is all over CBD. In fact, they can't seem to get enough of it lately. The same can be said for the skin care industry. Lately, it seems that there are more and more CBD related skin care products hitting the shelves. That includes body lotions, soaps, serums, and everything in between. Though there is still plenty of research to be done...it appears there are certain benefits linked to CBD infused skin care products. For instance, less oil production, reduced redness, and fewer breakouts. Additionally, its anti-inflammatory properties may be able to reduce common signs of aging and soothe sensitive skin. Though the market is currently flooded with CBD beauty products for the skin, some seem to stand out more than others. The best rated and reviewed include the Herbivore Emerald CBD + Adaptogens Deep Moisture Glow Oil (soothes redness, irritation, and adds hydration) and Cannuka CBD Nourishing Body Cream (gentle and deeply moisturizing). 

Makeup and CBD

It doesn't end there. The cosmetics industry is also latching onto CBD as much as humanly possible. Many independent brands and up-and-coming companies are making names for themselves by offering CBD infused (or inspired) products to curious customers. A handful of more well-known brands are also jumping onto the CBD bandwagon. While the benefits of CBD as it relates to makeup application are a little fuzzy....many continue to add it to their products to generate buzz and capitalize on the trend. Here are a handful of CBD makeup products to keep a lookout for. The first is from Makeup Revolution. Their Makeup Obsessed So Dope CBD Setting Spray moisturizes the skin, keeps makeup in place, and refreshes throughout the day. Another option is the Kush Mascara from Milk Makeup. This volumizing mascara boasts conditioning cannabis oil. 

Hair Care and CBD

Thought the rise in CBD beauty products ended with skin care and cosmetics? Think again. These days, you can even find CBD infused hair care items. (That means your entire beauty routine can be CBD inspired, if you really want to embrace this emerging trend.) Potential benefits of CBD in hair care products include increased collagen and elastin, which improves the overall strength of the hair. The oil also contains antioxidants like vitamin A, C, and E, which can protect hair from dryness, frizz, and environmental damage.  Additionally, CBD oil can leave hair more hydrated and nourished. Whether you are looking for a shampoo, conditioner, serum, or leave-in treatment, it won't be hard to find exactly what you are after. Some highly reviewed examples include: Emera Nourishing CBD Shampoo (hydrates and promotes healthier hair) and Infinite CBD Hair Plasma CBD Hair Mask (for healthier hair and a healthier scalp). 

Want to embrace this trend for yourself? See if the products live up to the hype? There are many CBD beauty products to test, try, and potentially fall in love with. From skin care to makeup to hair...the possibilities are endless. 

Have you tried any of these products? Would you use CBD beauty items?